LinkedIn Profile Optimization
A staggering 97% of all LinkedIn profiles are nothing more than glorified CVs. These profiles DO NOT convert views on your page to actual leads for your business.
It’s easier than you think to drown amid the tsunami of boring LinkedIn profiles that do NOT convert. You don’t have to feel like a fish out of water – a Deep Dive with me can help make lead generation and converting prospects plain sailing.
There are two ways to benefit from our LinkedIn Deep Dive:
LinkedIn Profile Optimisation
£1200
- Research – Understanding you, your audience, and your service
- Crafting a killer elevator pitch – This becomes your profile headline
- URL Customization – Easy discovery with a personalized URL
- Visual Appeal – Eye-catching banner and profile image
- Effective Copywriting – Captivating headline and ‘About’ section
- Leveraging the ‘Featured’ section – Designing magnetic offers to attract clients
- Strategic Keywords – Enhancing search discoverability
LinkedIn Profile Optimisation & Quiz
£2600
- Research – Understanding you, your audience, and your service
- Crafting a killer elevator pitch – This becomes your profile headline
- URL Customization – Easy discovery with a personalized URL
- Visual Appeal – Eye-catching banner and profile image
- Effective Copywriting – Captivating headline and ‘About’ section
- Leveraging the ‘Featured’ section – Designing magnetic offers to attract clients
- Strategic Keywords – Enhancing search discoverability
- Seamless Quiz Setup – To capture leads with, build email list, and outreach
- Branded Scorecard – On brand, using your brand guidelines, and assets
- Persuasive Scorecard Copy – To make sure your audience complete the quiz
- Landing Page – This is the page people will land on from LinkedIn
- Strategic Questions – These make them see their blind spots and seek help
- Result Page – Here’s where they’ll see their quiz results
LinkedIn Profile Deep Dive Done-for-you
£1200
- The full done for you profile optimization service
- Design brief and personal brand consultation
- LinkedIn goals identified
- Target audience and industry profiling
- Key skills mapping
- Banner strapline crafted
- Professional LinkedIn banner designed to grab attention
- Optimized for both desktop and mobile devices
- Profile photo optimization
- Headline crafted using 1 of 5 proven headline formulas
- Search engine optimization
- Featured section optimized for conversion
- Powerfully persuasive About section that amplifies your prospects problems and delivers your solution/s
- Profile is designed to build authority and position you as an expert
- Social Proof weaved throughout your profile to cultivate trust and credibility
- Keyword Optimized
- Creator mode activated and optimized
- LinkedIn profile URL optimized for discoverability on LinkedIn and search engines
- Competitor research
- Readability assessed using Hemmingway
LinkedIn Banner Design with Matching Profile Photo
£400
When someone visits your LinkedIn Profile, you have just 3 seconds to grab and hold their attention and ultimately convince them to move down your profile to find out more.
Look at it like this…
Imagine LinkedIn is the highstreet and your profile is your shop front.
Your LinkedIn banner is the sign above your door and attracts potential customers into your store.
Pretty sure, if you were opening a shop on the high street, you wouldn’t design the sign above your door yourself would you?
You’d get a professional signwriter to design the sign for you right?
So if you really want to wow your prospects and grab attention, let us handle your LinkedIn Banner design.
This service includes:
- Original attention grabbing design concept
- Designed by our graphic design wizards
- Innovative strapline compelling your prospects to find out more
- Call to action included
- Image optimized for search engines
- Optimized for viewing on mobile and desktop
- Matching profile photo integration
About Section
£400
Your About section is NOT about you!
It should be about how you help your ideal target audience solve their problems.
Our direct response copywriters craft a powerfully persuasive About section that amplifies your prospects problems and delivers your solution/s.
Includes:
- First paragraph (before the ‘See More’ link) crafted to hook and intrigue your prospects
- Target audience profiling
- Industry identification
- Pain points and problem amplification
- Solution orientation
- Authority building
- Consumer confidence building
- Social proof to build trust and credibility
- Perato principle
- Readability assessed using Hemmingway App
If you’re ready to make a splash with your LinkedIn profile, arrange a meeting with me today to get started
